You’d be surprised, but many businesses are still hesitant to incorporate software platforms into their daily operations. With all the potential benefits to customer service, agent productivity, and business strategy, the uses of software are innumerable. From startups to large enterprises, every business can benefit from incorporating dedicated solutions into their strategic priorities.
Beyond that, they’re cost-effective and can help businesses grow. If you’re unconvinced, here are several ways that the right software platform can change the trajectory of your business for the better.
Stronger Customer Service
The customer experience is paramount in today’s business landscape. Customer loyalty is harder to earn and even harder to retain. If your call center isn’t up to muster, a customer support platform could make a massive difference. Call center software is continuously developing in an effort to bolster customer satisfaction. Some contact center platforms even integrate with SaaS CRM technology.
Take Salesforce call center software integrations, for instance. The Salesforce platform is incredibly well known and can help small businesses and large companies alike. It’s backed by the Salesforce service cloud and can take your support team to new heights. By pairing the Salesforce platform with contact center technology, you’re streamlining your support team’s efforts throughout the workday and also gaining valuable insights from your CRM. Whether your sales team is fielding phone calls or you’re trying to get the best possible outcomes out of every customer interaction, a Salesforce contact center integration could be just what the customer experience needs.
Effective Goal Setting
If your business doesn’t leverage objectives and key results (OKRs), you may find it difficult to achieve general goals. Workboard OKR software can help a smaller company grow. It can help large enterprises stay in alignment. OKRs can even teach you some best practices for goal-setting and measuring key results. By collecting relevant data, you’re able to ensure that you’re on the same page, whether it’s the first quarter or the end of the fiscal year.
By setting smarter, achievable goals, you’re able to propel your business forward with ongoing momentum. By leveraging the Workboard platform, it’s easier to attain your strategic priorities and develop new metrics for future growth. Workboard allows you to get a granular view of the general workday or a large-scale look at general objectives and progress. By following the premise of the Workboard OKR methodology, you’re thinking long-term.
Some software platforms take you out of the service cloud and right into your own website. You want to provide a great experience for customers, right? You’ve handled call routing, you’ve incorporated Salesforce, and you’re looking toward future goals. Now consider your marketing and SEO. While you don’t need a mobile app, per se, you do need to guarantee that your website is optimized for the mobile experience. Luckily, there are entire software platforms dedicated to optimizing your marketing funnel for the mobile experience.
More and more consumers are going strictly mobile. Even the ones that rely on both computers and mobile devices are prioritizing mobile search and exploration. If your website isn’t ready for a mobile experience, you could be undoing all of your hard-earned marketing efforts. If you’re looking for a single sign that will tell you to revamp your strategy to be mobile-first, it’s simply the growth of mobile usage over the years. Those trends aren’t predicted to slow down any time soon so it’s important to capitalize while you still have the goodwill of your existing user base.
There are dozens, even hundreds more software solutions that can help you automate, streamline, and undergo expansive business development. However, the previous three are game-changers. If you’re looking to get ahead with software, start with them.