American businesses fail for a variety of different reasons.
Some fail because they’re unable to provide products and/or services people actually want. Others fail because they struggle to market their companies properly. But many times, it’s the employees who work at a business that cause it to go under.
In fact, one recent survey revealed that almost 25 percent of failed business owners said that “not having the right team” in place was why their business tanked. These owners saw their business plans go up in flames because of their employees.
Knowing how to find good employees is essential when you’re running a business. You need a team of so-called “unicorns” by your side who are ready to build your business up and turn it into a massive success.
Here is how to find good employees for your business.
Create Very Specific Job Listings
Before you start trying to fill a position in your company, sit down and ask yourself a series of questions. These questions should include:
- What do I need a person in this position to do?
- How much schooling should they have under their belt?
- Do they need to have previous experience to work for me?
- Are there any special skills required?
- What type of person does someone in this position need to be?
The job listing that you create should be as specific as you can get it.
If you want to hire someone who is an optimistic people person, say that in your listing. If they also need to know how to use field merchandising software, say that, too.
You’ll avoid getting buried under 1,000 job applications when you’re specific with your job listing. People won’t bother applying if they don’t meet certain criteria.
Post Your Job Listings in the Right Places
Years ago, most businesses put their job listings in the classified section of their local newspaper. This was the ideal place for them to drum up interest in the position they were looking to fill.
This is no longer the case!
Today, there are dozens of job sites online designed to help companies fill open positions. Find the ones that’ll likely attract the most attention from the types of people you want to hire.
For example, if you’re looking for a content writer for your website, there are lots of job sites that cater to nothing but writers. There are also job sites that cater to nothing but accountants, mechanics, and more.
Additionally, you’ll find that your company’s social media accounts will come in handy when you’re trying to figure out how to find good employees. You can encourage those who follow you to apply for a job or motivate them to share your job listings with others online.
Ask Your Current Employees for Help
Do you have a handful of good employees who are already working for you? Use them as resources when you’re conducting a search for people to fill open positions.
Many companies offer their employees bonuses and other perks if they recommend someone for a job who ends up getting hired. If you take this approach, it’ll lead to your employees keeping an eye out for talented people for you.
Maintain Relationships With Local Colleges
If there are colleges and universities located within your city or town, it’s a good idea for you to reach out to them to establish relationships. You can attend job fairs at these colleges and universities and shake hands with those who might apply for a job at your company one day.
If you want to go the extra mile, reach out to individual professors and job counselors at colleges and universities as well. They might be able to pass on the names of bright students who would be a good fit for an internship or even a job at your company.
Learn How to Hold Effective Job Interviews
There are thousands of internet articles out there aimed at those who are attending job interviews. They break down what people should say and do to increase their chances of landing a job.
But there are also some that show business owners how to hold an effective job interview. They’ll show you how to ask the right questions and make the most of your time with a job applicant.
By taking the time to learn how to hold a job interview, you can increase your chances of plucking the right job candidates from your pool of applicants. You’ll also make a good impression on applicants and give them a better sense of what you’ll expect from them.
Never Stop the Search for Talented Employees
Many business owners make the mistake of only searching for talented people when they need to fill an open position. Don’t do this!
You should be looking for potential employees at all times. Even if you don’t have a position open right now, it’s not the worst idea in the world to keep general job listings up for your company.
It’s also not a bad idea to check your messages and mentions on social media. Talented people will often take the initiative and contact companies that they want to work with, regardless of whether or not they’re hiring.
You might stumble upon a “unicorn” when you least expect it. If you suspect that you’ve found someone special, you may be able to create a position for them even if one doesn’t exist.
Knowing How to Find Good Employees Is Only Half the Battle
By learning how to find good employees, you can beef up your staff with “unicorns.” But in order to keep your staff in place, you need to make sure they’re happy.
Do it by offering competitive salaries, benefits, and the opportunity for bonuses. This will encourage your good employees to do their best work and stay with your company for a long time.
Set the right tone for your business, too, by showing that you’re a strong leader. Check out our blog to find out some tips for improving your leadership skills over time.