Many sales companies use auto dialers these days. They realized their sales personnel were spending countless hours calling people and leaving voicemails.
If you use auto dialers you want to make sure that you are not burning leads. This is the last thing any salesperson wants to do. Keep reading to find out how to use these systems for your business.
Let’s be real. We have all had those calls about our car’s extended warranty. We hang up and wonder how another one of those calls got through. It is usually the same monotone voice at the other end of the line.
Often a call center will use an auto dialer because it is faster than having a hundred workers make the calls themselves, especially if they get voicemail. It saves time.
Using auto dialers can be a great tool when used effectively. You want the right type for the right job. Using the right configuration makes the chances of burning leads a lot less.
Configuration means you choose the type of voice, male or female, and the script that gets played when the receiver answers the call. The easier a system is to use the better off you will be.
Know Your Approach
Auto dialers have different uses, from schools notifying parents of upcoming closings, to sales offices giving you information. An auto dialer is a computer-generated message that is programmed to call certain phone numbers.
When you are setting up an auto dialer, it is important to know your audience so you can make sure you use the correct approach. If you are calling people in the evenings it is best to stick to a short script because people are often making dinner or worse, eating dinner when the call comes.
If these calls are set to go out during the daytime hours when older people are likely to answer, the messages need to be clear and easy to understand. They don’t need to be as concise as long as they get to the point. ]
Types of Dialers
There are different types of dialers available. The four main ones are preview, predictive, power, and progressive.
Preview dialers give the sales agent a heads up about who is being called. This helps them know more about the customer before they ever have a conversation.
Predictive is good when you have many leads. They are called predictive because they “predict” the best time to reach the customer.
Power dialers are ready to dial the next customer when someone in the call center hangs up with a current customer. It is considered a power dialer because it is always ready to go.
Progressive dialers work much like preview dialers but give the person even more information about the customer. This gives a personal experience.
Which is Right for You?
Whatever you choose, you want to get a good contact rate. This is the percentage of calls to the number of conversations. It is very important, especially in the world of sales.
You don’t want to waste your time burning leads, so configuration is important. Using an auto dialer is a wise decision, so make every call count. Follow us for more tips!